Bourne Ultimatium ad formats

[DavidWHampshire]

Hi, im an online advertising designer and the team I work for have just finished some work for the Bourne Ultimatium, if you could have a look at the advertising formats on this link and let me know what you think that would be brilliant and helpful to me?

http://dev.newmediamaze.com/bourne_ultimatum/bourne.html

We are trying to get this film out to a huge range of people and i'd love your advice and crit?!

many thanks

David

[martyng]

I think the adverts are pretty cool, the mouse over thing is awesome :)

I'm not sure how much we can critique these, they are polished and professional animations, very typical movie type adverts.

Welcome to the forum though :)

[halfbuiltrobot]

Hi, im an online advertising designer and the team I work for have just finished some work for the Bourne Ultimatium, if you could have a look at the advertising formats on this link and let me know what you think that would be brilliant and helpful to me?

http://dev.newmediamaze.com/bourne_ultimatum/bourne.html

We are trying to get this film out to a huge range of people and i'd love your advice and crit?!

many thanks

David


Looks really well made and polished to me, then again I cant comment on stuff like this as my web stuff sucks!

[DavidWHampshire]

Thank you for your comments though, it's all very good to know!

[Microswede]

David, those are awesome. There's not a lot to crit on.

Off the bat, the only thing I notice is that because the 'leaderboard Enhanced' is so long horizontally, the mouse-over feature isn't as intuitive as the others. Since most people will be mousing vertically, and your action generally only works when they scroll horizontally, it takes a little longer to notice that cool feature. On the flip side, maybe that's a good thing; get them to take a second look.

Also, the photo of Damon on the bike in the second wallpaper makes him seem kind of bored, even though things are exploding behind him and all. But, then, he does play a major badass in the movie, so no biggie.

Like I said, I don't really have anything to criticize here. Great job.

[DavidWHampshire]

Hey thanks mate thats a really useful crit, maybe we can look at having the scroll effect word vertically on a learderboard afer all like you said we want people to double take and have a look at it, but that so seldom happens! thank you mate! :-)

[Navian]

Those look really nice (I really like the movie series).

However there is one thing that is bothering me.. The kerning in the title "BOURNE ULTIMATUM". The "I" and "M" in ultimatum seem to mesh into one, making the "M" a bit heavy sided on the left hand side. Maybe adjust the kerning just a little bit to give a bit more space between them.

[DavidWHampshire]

i never realised that probably as ive been looking at it far to much but thats great and something ill point out to the team!