logo for dog boutique

[calebm12]

here is a couple draft concepts i am working on for a logo for dog boutique that makes custome scarves. your suggestions and ideas would be greatly appreciated.

caleb
http://img234.imageshack.us/img234/394/maggievz5.th.jpg (http://img234.imageshack.us/my.php?image=maggievz5.jpg)

[budafist]

I like the illustrative approach and the characters are fun and suit the demographic.

I prefer 2 dogs in the logo rather than 1 because it reiterates the idea of pals.

The dogs are cute, but their huge bellies make me think that they need to see a vet or dietician pronto. The leg/arm on the left of the brown dog look strange. I would get rid of them. You probably couldn't see that side of the dog at that angle.

Text on a curve often have all sorts of kerning issues - P ALS for example.

Also the purple scarf - since the scarf is the main focus as it is the client's product, take more care in the scarf and colour all the dark purple dots in.

[calebm12]

haha..you are right...cant seem to get these pups on a diet. the grey dog..."maggie" is suppose to be a pug. i guess she is a healthy one. the kearning is a problem...just noticed that. i can fix this manually??

i like the thrid one the best as it is the simpliest. but agree the additional dog makes fits well with the pal concept.

thanks for your comments.
c

[budafist]

What program are you using? You should be able to fix any pair of letters manually in any program I can think of.

[frankster]

The first thing about the illustrations that I noticed was that either the dogs have one huge tooth each that fills their mouths, or the inside of their mouths is white. I would have expected the inside of the mouth to be black. Toothy grins are good, but you might need to define actual tooth area rather than filling the whole mouth white. Does that make sense?

[Optimusdinkus]

yea black would make them seem like grandma pups, might as well put gums in dem smiles imo, and MAYBE a line or so showing a tooth line and some separation. The one solid tooth deal worked well for pixar characters and the like.

[calebm12]

actually the one tooth you are referring to is the inside of the mouth. they are teethless creatures. are teeth in order?
maybe i should darked up the inside of the mouth some...its actually a light red/tan instead of white now.

c

[marshdesign]

These look fantastic!

I like the 2 dogs the best 2 and agree with everyone about the one big tooth and it looking like its preggers.

Good job.

[G-Man79]

#1 looks the best. how does it look in b&w?

[rudydee]

You did a great job.

I really like the font style on the last one and maybe incorporate 1 or 2 more dogs around that design.

[calebm12]

Well she has rejected them all! She says she wants a pug dog. Back to the drawing board. Will keep yall posted. thanks for the comments!

[G-Man79]

Woohoo for pugs! I've got some decent shots of my two pugs on this Flickr account: http://www.flickr.com/photos/93595917@N00/

[IMGFX]

Are these logo sketches or graphic design for fabric?

My complements on the original artwork of the dogs. Fantastic.

When doing fabric design work, as it appears you are, keep in mind the printing methods. If these are reproduced digitally, your cost per unit may be high in small quanitites, but worth it. If done with some sort of screen printing, you will need to consider flat color as the most effective for that medium.

That's All.

[calebm12]

IMGFX....can you explain a bit more. Why would digital prices be high? I imagined screen printing would be higher due to the gradients and the number of colors??
This is definitly a piece that would be printed on material...not embroided. It would also appear in print though.

[IMGFX]

It's all in the numbers.

If you plan to run more than, say, 288, then screen printing would definitely be cost effective.

Less than that you may wish to look at digital fabric printing. Yes, it's just like your friendly ink-jet printer, and it is a relatively slow printing process, so the cost break is somewhere in the 144-288 range, usually.

You can find more information on digital ink on fabric at http://www.myt-jet.com/mytjet_home.php (I do not own stock or have any affilliation) and if the numbers are right, then you can have creative freedom to match your original art using the digital.

Screen print always has certain drifts, registration issues and color changes which are very difficult to control unless you are using spot color, which is flat color.

Best Regards,

Mike Scearce
art director
Stirrups Clothing Company
aka: the art wrangler