Conceptualizing?

[PatDoherty]

I always have the most difficult timecoming up with a Concept.

Any tips or rules on Conceptualizing?

[uncle carbunkle]

scotch>filing cabinet>bottom drawer

::Don't call me Foreman, for I am your Boss::

[BOSCOW]

to have good design first you need to have a good concept

[PatDoherty]

Imagine that!?
What a concept.

[uncle carbunkle]

well, what precisely are you talking about, patrick? there are quite a few different ways of working, and just as many streams of work to 'conceptualise'.

id?
logotype?
print campaign?
website?
collateral materials?
animation?
marketing/event strategies?

i guess i just need a little more to go on then 'how do you conceptualise'. or are you just asking how individuals get their 'creative juices flowing'?

if that's the case, then i stand by my original answer. :)

::Don't call me Foreman, for I am your Boss::

[PatDoherty]

Actually both Logo and Website front page.
the problem is I can't tell you exactally what the term is. It's for a well known celeb, and it could pay off well if I can just get a concept, sorry for being so secretive, but I think you understand.

I'm just looking all over for tips' on conceptualizing, where to start, how to find a concept, stuff like that.

[uncle carbunkle]

walk away from it. go get a coffee/beer/mochalatte with a buddy and shoot the shit.

bring a sketch pad with you. and a dictionary. go window shopping. buy a new magazine that you rarely read. get really high and start painting on your walls.

or be vague on the internet...
;)

good luck though.

::Don't call me Foreman, for I am your Boss::

[PatDoherty]

Thought you were young.
Oh well...
Next?

[PrintDriver]

Don't diss the advice til you try it.
If you try to force a concept that's what you get. A forced concept.
I just sleep on it. It will usually wake me up around 1AM.
I do my best work at night.

PD is a grande format digital print dude. His advice/opinions may not apply to the 4color/offset/web world of printing

[PatDoherty]

Nice to meet you people.

[PrintDriver]

Maybe the problem is no one 'conceptualizes' in the same way. There is no formula for it. Some people do sleep on it. Some people haul out junk boxes (I have those too). Some surf the web. Some go out to book stores. Some get wasted in one way or another. The topic has been discussed before. Some just sit down and start stream of consiousness scribbling of words with or without dictionary or thesaurus. Or pictures. Plunking down in front of the comp and saying 'ok, now I need a concept' doesn't always work.

You really need to use emoticons or someone may take your comments the wrong way.
:/

PD is a grande format digital print dude. His advice/opinions may not apply to the 4color/offset/web world of printing

[uncle carbunkle]

http://img.photobucket.com/albums/v668/unclecarbunkle/oo.gif

::Don't call me Foreman, for I am your Boss::

Post Edited (uncle carbunkle) : 3/9/2005 12:14:33 AM GMT

[PrintDriver]

LMAO!
That's not quite what I meant Unc.
But that's the idea...
LOL!

PD is a grande format digital print dude. His advice/opinions may not apply to the 4color/offset/web world of printing

Post Edited (PrintDriver) : 3/9/2005 12:17:18 AM GMT

[plantationfarmer]

uncle carbunkle said...
http://img.photobucket.com/albums/v668/unclecarbunkle/oo.gif


i thought its a smiling rat. but then i saw boobies...

mtv's boring. maybe im just old. but im only twentyone!

[defjoe]

boobies help me with a concept.

but really...start drawing, sketching. that always seems to get the creative juices flowing.

'I will become the most powerful Jedi ever!'
'I'm the damn designer, bitches!'

Check out my indie comic book!
www.assassinsguild.net/ (http://www.assassinsguild.net/)

[tZ]

when i first saw the title i thought of conceptual imagry...not what your asking


usually i arrive at a concept by means of somehow relating all parts of the whole in a ingenious way.

if your doing a logo for a celebrity then try to make that logo some how reflect the celeb in a ingenious way.. usually concepts will come to you in time. The worst thing to do is go with the first concept that comes to you.

[uncle carbunkle]

http://www.mocp.org/mocp062500/images/hmhLogo.gif


THAT'S how you make the logo suit the celeb.

rock it, hugh, rock it.
(heffner, that is...)

::Don't call me Foreman, for I am your Boss::

[PatDoherty]

tZ said...






when i first saw the title i thought of conceptual imagry...not what your asking


usually i arrive at a concept by means of somehow relating all parts of the whole in a ingenious way.

if your doing a logo for a celebrity then try to make that logo some how reflect the celeb in a ingenious way.. usually concepts will come to you in time. The worst thing to do is go with the first concept that comes to you.
Hey, now that's good advice. Thanks.

Im glad you pointed out not to go with the first concept...

And Sith Director, yes sketching this out has the only way I found that is working so far.
It's just that I was stuck thinking it had to be all Comp' generated. I have to go from where I came from!

[Slapping forhead!]

It's two words, and I find it real difficult to conceptualize towards an imag for these dumb words...





Great input Thanks!


See now was that so hard!?


HAHAH!Hahah!

[Jeff Fisher LogoMotives]

I've got to agree with Uncle C. Very few of my best concepts come to me while sitting in front of the computer trying to force the 'idea' out of myself. Usually they come to me while in the shower, driving, hiking, at the beach, while visiting museums and galleries, checking out the latest new restaurant or retail shop, or gardening.

If I'm working on a project for a specific industry I'll go check out the competition - and I often run across a good idea not done well. Its always a good to start with improving on a decent idea that could have been executed so much better.

I just got done judging some international design and advertising awards this past weekend. I saw so many mediocre results from designers who had a good initial concept and somewhere along the way the limitations they put on themselves (or those established by a client ) kept them from achieving the full potential of the concept.

Even though I don't limit myself to my first concept about 80-85% of the time that will end up being the final product.

- J.

:: :: :: :: :: :: ::

Jeff Fisher :: Engineer of Creative Identity
Jeff Fisher LogoMotives (http://www.jfisherlogomotives.com)

:: :: :: :: :: :: ::

Member - HOW Magazine Editorial Advisory Board :: HOW Design Conference Advisory Board

Author - 'The Savvy Designer's Guide to Success: Ideas and tactics for a killer career' - from HOW Design Books.

:: :: :: :: :: :: ::

[Vikia]

Have you ever used an idea tree for quick brainstorming for concepts/word associations.

Start with the project name and draw branches out to different word associations/connotations which branch out with other connected ideas. DO NOT worry about designing at this point, the idea is to quickly put as many ideas on the tree that you can think of. Then walk away from it. Take a break. Come back and assess what you have for ideas to work with.

Anyway it works great for me. It is especially great in group situations.

http://www.vikiandersonsites.com/forumimages/panda.gif (http://www.vikianderson.com)
www.vikianderson.com (http://www.vikianderson.com)
Graphics & Design on Demand

[Ryan8720]

I've decided I dislike the work 'conceptualizing'.

http://www.edgewebdesign.org/images/misc/ryan_shadowmetal.gif (http://www.edgewebdesign.org)

http://www.spreadfirefox.com/community/images/affiliates/Buttons/80x15/white_1.gif (http://www.spreadfirefox.com/?q=affiliates&id=30444&t=82')

Free iPod (http://www.freeiPods.com/default.aspx?referer=9871683) (explanation in Mod Blog (http://www.graphicdesignforum.com/DesktopDefault.aspx?tabindex=13&tabid=151))

[Broacher]

Like Jeff and Great Uncle C., I favour the 'outside of the cubicle box' environment for conceptual stimulation. Walk, meander, sit quietly out of the way in a very noisy, crowded place (cafeteria, mall, etc.). A related conceptually inspired environment is a dead-boring presentation or meeting. I've often wished I could still wander into a high school algebra class and just sit there for a few hours. Often it's hearing someone talking while ignoring the meaning of their words, puts me into a space that few other things do.

As for the mental 'warmups' to get to 'concept space', it's a good idea to keep pulling at the core words from both ends. Not just what other words and images first occur, but what stuff is really the opposite of what you're after. A bit like using the 'unwanted colour' to correct a colour problem. And use this contrast to discover new connections, meanings, ways of framing the idea.

Invert, blur a little, overlay--- Photoshop image processing has a lot more conceptual similarity to creative work than you might first guess. Concepts too can have textures, depth, masks, effects--and resolution limits. And if you try to force the tones, or upsample too much-- it can all fall apart very quickly. And look at each conceptual component through more than one colour space---it's the equivalent to 'Apply Image' of a different channel interpreted from a different mental space. There's a lot of 'hidden potential' in blending channels.

As you get more experienced, you'll learn to trust your 'oops' and 'aha' centres of your brain more. If you learn to listen very carefully to the relaxed, non-graphic designing part of your brain, you'd be amazed at how many times the very first thing you think of ends up doing the job.

[PatDoherty]

Vikia said...
Have you ever used an idea tree for quick brainstorming for concepts/word associations.

Start with the project name and draw branches out to different word associations/connotations which branch out with other connected ideas. DO NOT worry about designing at this point, the idea is to quickly put as many ideas on the tree that you can think of. Then walk away from it. Take a break. Come back and assess what you have for ideas to work with.

Anyway it works great for me. It is especially great in group situations.


YES!! YES!!!!
Now this is the type of in-putIattempting to find! And I say thanks Vikia!

Finding a value from aresourceof the creative kind I did believe necessary...
Andalso, understand,I didrealize, my sillyvaguenessfrom my request must have seemed, to bring into my own perspective as, well'silly'.
So knowI understand.

Allin the samefocus though...
I'm being brought to anunderstanding that here I can very-well, with in a short period of time find theprovisions some of us needto make that attempt at moving just a littlecloser to what might bewhat onesees and from this sight find ones need to end up, closer to the goal intended at first thought seeded the request...

And now I will point out thatam satisfied....
Satisfiedthat my venture opened up more doors that I realized was available to me here...And I must add, let alone from just the simple fact that after Ilearned that from my query Iexisted as the lock that held my self back from my own blindness...
From this placeI was lead to know I needed a key, and that I hadwhat was necessaryat being able to see thatI could forge the key on my own from that same need...

I have lived my life, and actuallymake a living frombeing the one that can be confronted, and use this confrontation as leverage...
Ihave been heard tosayconfrontation is where questions are forged,and then worked intowhat the confrontationneeds to bring on the next...And now from that, my foundunderstanding here is saidin "brainstorming"...!

So that's my way of showing acknowledgement in thanks.

HAHA!!

[uncle carbunkle]

hallelujah.

take a breath.

::Don't call me Foreman, for I am your Boss::

[PatDoherty]

HAHAHAH!!!
You caught that too eh?

Anyway... What I meant, if you's don't want to read that inane ramblings of a crazy person...
Im getting what I was hoping for by asking here.... And I thank some of you!
HA!

[Ryan8720]

I still don't like that word - 'conceptualizing'. Just sounds bad. That word is on my personal word blacklist now. Actually it is bad enough to make me make that blacklist. It is only word on there.

http://www.edgewebdesign.org/images/misc/ryan_shadowmetal.gif (http://www.edgewebdesign.org)

http://www.spreadfirefox.com/community/images/affiliates/Buttons/80x15/white_1.gif (http://www.spreadfirefox.com/?q=affiliates&id=30444&t=82')

Free iPod (http://www.freeiPods.com/default.aspx?referer=9871683) (explanation in Mod Blog (http://www.graphicdesignforum.com/DesktopDefault.aspx?tabindex=13&tabid=151))

[PatDoherty]

But don't stop!
Hence; that brainstorming value from where I found worth here.

[PatDoherty]

Ryan8720 said...
I still don't like that word - "conceptualizing". Just sounds bad. That word is on my personal word blacklist now. Actually it is bad enough to make me make that blacklist. It is only word on there.


Juxstapose you could be one that found a need at conceptualizing...

If you can't.... Just read this.......

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conceptualizingconceptualizingconceptualizing is all we got!
conceptualizingconceptualizingconceptualizingconce ptualizingconceptualizingconceptualizing

[PatDoherty]

.................'It is only word on there'...

Yea I understand.

[D-Zine]

what's the deal?
That post makes me dizzy..I feel nautious..Ackk!!!

heh

Power to the Oldschoolers

[Ryan8720]

Pat, you make no sense at all.

http://www.edgewebdesign.org/images/misc/ryan_shadowmetal.gif (http://www.edgewebdesign.org)

http://www.spreadfirefox.com/community/images/affiliates/Buttons/80x15/white_1.gif (http://www.spreadfirefox.com/?q=affiliates&id=30444&t=82')

Free iPod (http://www.freeiPods.com/default.aspx?referer=9871683) (explanation in Mod Blog (http://www.graphicdesignforum.com/DesktopDefault.aspx?tabindex=13&tabid=151))

[PatDoherty]

Thanks.
My point was observed then.

[graphicsaregood]

At least he's gracious.

[uncle carbunkle]

no s/he's not.

::Don't call me Foreman, for I am your Boss::

[PatDoherty]

Yes I am.

[uncle carbunkle]

LOL!
/DesktopModules/dotNetBB/emoticons/thumbsup.gif

::Don't call me Foreman, for I am your Boss::