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  • Client presentation: best way to print a hardcopy

    What do you guys do when you meet with a client and try to show them a really nice first draft?

    We showed up with a laptop and an Adobe document. The client complained that it's hard to see. Later, he suggested that we have a printed copy to show them next time. Everything's cool - they loved the design and stuff - but I need to know how to fix it for next time.

    I have a deskjet printer at home. I didn't think I'd need a really, really nice printer. What do you guys think?
    Give what you can't keep and keep what you can't lose. It sure takes the worry out of life.

  • #2
    Sometimes local print shops and the like will have laser printers and will run off some for a small fee.
    How about a chain pickerel in your bath tub?

    Comment


    • #3
      So it's basically a color laser printer deal?
      Give what you can't keep and keep what you can't lose. It sure takes the worry out of life.

      Comment


      • #4
        kinkos.
        www.jackiecreative.com

        People who live in glass houses sink ships.

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        • #5
          I like your quote, Jackimalyn.
          Give what you can't keep and keep what you can't lose. It sure takes the worry out of life.

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          • #6
            Wayne's World, right?

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            • #7
              lol yup
              www.jackiecreative.com

              People who live in glass houses sink ships.

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              • #8
                Take those pdf to your local printer and have them print them.

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                • #9
                  Yes, get it digitally printed on stock similar they are considering using (if it is a print job).

                  Mounting the artwork is a bit more time consuming, but can look very swish. If you are doing packaging, always do a mock-up!
                  It is more fun to talk with someone who doesn't use long, difficult words but rather short, easy words like "What about lunch?" Winnie the Pooh

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                  • #10
                    You can either get a laser printer or just take it to your local Kinkos or print shop for a quick run. It ususally isn't more than $2-4 for an 11x17in.
                    Broke or just cheap? Read my list of free open source alternatives to Adobe Creative Suite software.

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                    • #11
                      Another cool thing to do for a presentation, if you're presenting ads that might run in a magazine, is to go out and buy a couple of magazines you'd envision seeing the work being placed in, and mock the ad up in the actual magazine, so they can see how it works in the context of other advertising within the magazine.

                      We typically do this at the agency where I work when we're trying to sell a new campaign.

                      I agree, though, unless you want to buy a laser printer, Kinko's for lasers.
                      "Lucy, you got some 'splainin' to do!" - Ricky Ricardo

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                      • #12
                        That's a really good idea. Then maybe you could photoshop the ad into a picture of a billboard, so they could see how it would look on a billboard.
                        Give what you can't keep and keep what you can't lose. It sure takes the worry out of life.

                        Comment


                        • #13
                          We do that too. Or bus sides, etc. Just something to put the campaign in the context of the media placement. Believe me, it makes a huge impact for the presentation when they can envision how it will look when it's actually running.
                          "Lucy, you got some 'splainin' to do!" - Ricky Ricardo

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                          • #14
                            The more I try to stay out of design and in copywriting, the more I get seduced by the creative potential of design. It's stuff like this that really make me want to switch. As it is, I don't want to be known as a copywriter/designer because it can be kinda bad for your career. I'll have to settle for being a copywriter with a "background" in design.

                            You guys rock. I wish I would have known how cool this forum was a long time ago.
                            Give what you can't keep and keep what you can't lose. It sure takes the worry out of life.

                            Comment


                            • #15
                              The important thing is that you know how cool we are NOW.
                              "Lucy, you got some 'splainin' to do!" - Ricky Ricardo

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