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  • CataclysmX
    Reply to Need advice for logo
    CataclysmX
    What does the organization do? So far its pretty simply and I like it, it seems a bit jagged but maybe that's how it uploaded. I kind of see a D k, and a t just because of how the k connects to the D,...
    Today, 05:43 PM
  • Diggidy
    Graphic Designer for mobile video game
    Diggidy
    We are in need of a Graphic Designer for mobile video game. The game is a 2D platformer style game.
    Please send your resume/website/past work in order to be considered. In return you will be sent...
    Today, 04:30 PM
  • <b>
    Reply to Crisp web graphics, how?
    <b>
    That will produce worse results. For example, if you specify the size in which the image displays as 200 x 200 pixels, but you upload a 300 x 300-pixel image, your browser will still need to display that...
    Today, 03:53 PM
  • kemingMatters
    Reply to Crisp web graphics, how?
    kemingMatters
    Sorry I'm not familiar with square space, so .svg might not be the answer. Is your MBP at retina model?
    Are you exporting as png from illustrator? have you tried saving for web via photoshop?...
    Today, 03:32 PM
  • Cosmo
    Comment on High School Football Program
    Cosmo
    Yeah. I can't tell you how many ads I got that was literally four or five photographs cut up with scissors taped to a piece of notebook paper with barely legible handwriting on it. I was always so tempted...
    Today, 03:32 PM
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  • Your Logo is not your Brand

    I recieved this link in an e-mail from joomla.

  • #2
    No, your logo is just one aspect of your brand. I don't think it hurts to keep in mind the attitude of the brand of the company when designing a logo.

    There are logos out there that disregard the brand. What's the point of that?
    It is more fun to talk with someone who doesn't use long, difficult words but rather short, easy words like "What about lunch?" Winnie the Pooh

    Comment


    • #3
      I think that some people like the writer of the Joomla blog, just need to put down the blunt.
      pas·sion
      If there is no passion in your life, then have you already lived? Find your passion, whatever it may be. Become it, and let it become you, and you will find great things happen for you, to you, and because of you.
      -T. Alan Armstrong

      Comment


      • #4
        The web seems to have done something strange to branding. I wonder how many people focus purely on their name, domain or logo as their brand, but don't realize that their entire site is now their brand.
        Your website is not only your brand either. To be blunt, I hated this article.
        www.jackiecreative.com

        People who live in glass houses sink ships.

        Comment


        • #5
          I didn't much care for the article either.
          It is more fun to talk with someone who doesn't use long, difficult words but rather short, easy words like "What about lunch?" Winnie the Pooh

          Comment


          • #6
            I just wanted to show graphic designers what other people are thinking.

            Comment


            • #7
              But it's an article from a web guy about websites and a companies brand online.
              Why would he need to talk about company brochures and other collateral?

              Comment


              • #8
                I think this article talks about ruining brand equity. You can slap a logo onto lunch box, but is that lunch box branded? If Apple slapped on the logo on any mp3 player, would it still be an iPod? Not really. It takes much more than a logo to apply a real brand to a product. A brand, as I define it, is a philosophy that is supported by design and media which not makes an end product but is part of the entire creation process.

                What I find most ironic is the ContentLink advertiser on the article's website. ContentLink makes its money scanning articles and turning key words on the page into links. The links go to random advertisers. This form of stealthy advertising is in direct opposition to the message the author is trying to convey. The advertisers are using key words in the same manner people misuse their logos. Talk about friggin hypocrisy!
                Broke or just cheap? Read my list of free open source alternatives to Adobe Creative Suite software.

                Comment

                 
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