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    Reply to Retail vs Contract Pricing
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  • Pricing Advice Needed

    I've been asked to estimate a job for a publisher of a startup consumer magazine with 72 pages (4X/year and full color). Does anyone have an idea of approximate pricing for such a project? The publisher will be getting the photographs and articles for each issue.

  • #2
    As stated in the FAQ and several other areas on the forum... WE CANNOT DISCUSS PRICING ON THE FORUM!

    Posting & You
    Let me see you make decisions without your televisions.

    N.A.N.K.A. "We Kick Because We Care."

    Comment


    • #3
      Any idea of where I can find such advice then? I'm in desperate need.

      Comment


      • #4
        as Exodus said, the FAQ and Frequently discussed topics threads include some references for determining pricing.

        Check here: http://www.graphicdesignforum.com/fo...splay.php?f=42
        "It's never too late to be who you might have been." - George Eliot

        Comment


        • #5
          You could do a forum search to find several links given in other similar threads.
          Let me see you make decisions without your televisions.

          N.A.N.K.A. "We Kick Because We Care."

          Comment


          • #6
            vvv
            Originally posted by ME
            ^^^
            Let me see you make decisions without your televisions.

            N.A.N.K.A. "We Kick Because We Care."

            Comment


            • #7
              If it were me, and especially since it's a startup magazine, I'd be asking a lot of questions of this publisher. Basically you need to estimate per page and multiply by page count.

              Some questions I'd be asking:

              Where are the photos coming from? Does the publisher understand the difference between a 16K jpg and a 1.5MB jpg? That will tell you if you have to add time for adjusting/messing with photos. Especially with 4 color throughout, you may be color correcting each photo.

              Will there be a standard layout of articles? Or will each article have an individual design?

              How will the text be arriving?

              Will there be advertisements?

              Will they sign a contract? Will they make a downpayment on the project. And don't fall for the "but we're just starting up" sob story. If they've taken out a business loan and didn't account for design costs for a magazine, run away and fast. Be VERY wary with a startup like this. I have heard of some scams where they go out and sell advertising for tourism mags then it never gets published but they take the ad money and run.

              Good luck!

              Comment


              • #8
                Thanks so much... all great points. I really appreciate your positive answer and advice.

                Comment


                • #9
                  Work out your hourly rate and figure it'll take 4-5 days work at least. More if it's complex.
                  *link removed*

                  Comment

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