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Cheaper Solution To Adding Third Color?

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  • Cheaper Solution To Adding Third Color?

    Hi I need some good suggestions. I have a logo that currently has 3 colors. I used pantone solid coated colors for each wherein the third color is gray for the tagline. Is there a way I can save on printing cost without sacrifing much on the color or using just two colors but make it look like I used 3?

    Thank you very much I really appreciate your advice.
    Jshibbly

  • #2
    You can always use a screen tint of black or darkest color to get your gray look.
    Viki Anderson Graphics & Design on Demand
    Through the Looking Glass



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    • #3
      exactly ^
      "It's never too late to be who you might have been." - George Eliot

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      • #4
        Originally posted by Vikia
        You can always use a screen tint of black or darkest color to get your gray look.
        Thank you for your responses.
        So it means that using black in addition to the two colors don't add up as 3 colors? Sorry for my ignorance.

        Thanks.

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        • #5
          Let's say your document is printing green, gray and black. Use the pantone green, black, and then a *percentage* of black to make the gray.

          The job would print just green and black, but would LOOK green, black, and gray. Does that make sense?
          "It's never too late to be who you might have been." - George Eliot

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          • #6
            NO! Black is as much a color as any other... In rotogravure even white is treated as a color.

            @jshibbly: post an image of your logo and I will tell you if you can reduce it from 3 to 2 colors.
            Beauty is in the eye of the beer holder !

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            • #7
              I think 2 spot colors plus a black equals 3 colors. The only way to eliminate one of the colors is to either mix the 2spots to create a third color or screen back one of your colors to give the effect of a third color or both.
              WYSIWYG

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              • #8
                you could do a power tone which combines the two pantones, but I don't know depending on your colors if you're going to get a grey
                Less be more.

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                • #9
                  Thank you for all the help. Unfortunately the colors I am using for the logotyp are blue and yellow while for the tagline I use gray. Here is the swatch of the colors I used.

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                  • #10
                    those aren't pantone colors
                    Less be more.

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                    • #11
                      And there are 4 separation colors
                      Beauty is in the eye of the beer holder !

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                      • #12
                        Those are 4 color builds. Just to let you know.
                        WYSIWYG

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                        • #13
                          lol! This is how you tell who has worked in prepress. I was thinking the same thing.
                          "It's never too late to be who you might have been." - George Eliot

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                          • #14
                            Sorry, I wrote the CMYK for each but they are Pantone 279C and Pantone 130C and CoolGray 9 C.

                            So is there a way to reduce this to two colors without sacrificing the gray tagline?

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                            • #15
                              It's like mixing paint--Yellow and blue=green, gray and blue=darker blue, yellow and gray=darker yellow, all three equal a darker green.
                              WYSIWYG

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