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  • Where to get catalogs printed?

    I am working on my own catalog. However, I need to be able to get it printed fairly inexpensive. it does not have to be fancy by any means. 4 color, about 75 pages and 10000 copies. The current catalogs in my niche seem to be very light paper.

    Any thoughts on where I can get this done at reasonable prices?

    Thanks

  • #2
    Check out web press companies in your local area. I've also had catalogs printed inexpensively on lightweight ultrabrite stock by local newspapers.

    - J.
    Jeff Fisher | Engineer of Creative Identity
    Jeff Fisher LogoMotives | Twoot! Twoot!

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    • #3
      Any web offset printer near you locally should be able to give you a reasonable price. Try to get about 3 quotes to make sure you are getting the best price. Different shops will price out differently depending on sheet size and quantity and what is optimum for thier press and bindery.

      Catalog printers have indeed gone to using lighter stocks with some groundwood to bulk it back up. This is to ease both production and mailing expenses. You want to find the brightest white you can that fall into these stocks.

      The thing to keep in mind is that these stocks will save you money in production, but may not display your product with accurate color or have a "pop" off the page quality. So if accurate color and clear detail for a product with higher price points, it could be an issue that could adversely affect sales and is something to beware of.
      Last edited by Vikia; 01-22-2006, 07:50 PM.
      Viki Anderson Graphics & Design on Demand
      Through the Looking Glass



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