Announcement Announcement Module
No announcement yet.
Logo advice/critique Page Title Module
Move Remove Collapse
Search Search Module

Advertisement Advertisement Module

Featured Images Featured Images Module

Mediabistro Creative Sites Mediabistro Creative Sites Module
Latest Topics Latest Topics Module

  • ISitude
    Reply to how got project of graphic designing
    I've found that being able to explain why a client should go with my firm is key. Clearly showing a benefit to their brand is all important. You must be able to articulate their concerns through your...
    Today, 04:37 AM
  • ISitude
    Reply to My Life in Typefaces - Matthew Carter
    All I can say about Ray Gun is ...awesome stuff ...well worth studying for all those interested in learning about typography and it's various shades of gray!

    Like you say <b> the most...
    Today, 04:26 AM
  • Kayekaye
    Reply to Honest critique for a wedding design
    The typeface is stiff and boring for a wedding, used way too much. The border is very '70's with a nod to art deco, neither of which go well with your Chinese characters. No it's not common knowledge...
    Today, 04:06 AM
  • KitchWitch
    Reply to Big hello from China
    Hi Janet and welcome to GDF.

    We ask all new members to read very important links here and here. These explain the rules, how the forum runs and a few inside jokes. No, you haven't done anything...
    Today, 03:08 AM
  • janetm1000
    Big hello from China
    Hi there,

    my name is Janet! I'm from Germany, but live and work in China.
    I used to work in interior design and did quite a lot of 3D modelling for event companies as well in my past....
    Today, 02:59 AM
Advertisement Advertisement Module

Sponsors Sponsors Module

Conversation Detail Module
  • Filter
  • Time
  • Show
Clear All
new posts

  • #16
    You've laid down only the freshest gradients and stock splotch decorations. But where are the drop shadows and lens flares? You can't have a great logo without those.

    But seriously, the bottom left one has potential. Tweak the font a little, get rid of the gradients and it will be pretty striking. Color it sage green for added effect.


    • #17
      Here they are simplified and put into black and white.


      • #18
        I still think the bottom right one is the best of the group. The edges of the A & G are hard to decipher, spacing them out might help.


        • #19
          Originally posted by VDM View Post
          I still think the bottom right one is the best of the group. The edges of the A & G are hard to decipher, spacing them out might help.
          Agreed. I prefer the bottom right.
          ♪ Butterfly in the sky,
          I can go twice as high.
          Take a look,
          It's in a book,
          A Reading Rainbow ♫

          Reading Rainbow...


          • #20
            I think the bottom right is the one that you should focus on and try to improve. The other seem a little bit too confusing. The readability on the others is not great. If I didn't know, beforehand, what the word said it would take me a couple seconds to figure it out.

            People shouldn't have to look at your logo and try to guess what the word is.


            • #21
              There are really some nice things going on in the bottom right logo. That said, the typography isn't as legible as it could be. If this were strictly a word mark, a stylized typographic treatment would be more warranted. However, the brush and its roots provide the visual interest, so if it were me, I'd give the type a more straight-forward and conservative treatment.

              Just one other thing, now that I think about it. With a word like sage, I'd expect the imagery to be that of a sage, like a sage brush or the herb. The tree in the top logos definitely isn't a sage. And the brush in the bottom right logo isn't exactly a sage brush, but it could be with a few modifications.
              Last edited by <b>; 03-08-2012, 04:02 PM. Reason: Another thought


              • #22
                The two at the bottom left are quite interesting, and have an almost ambigram like quality to them. The readability is hampered a bit by the spacings being very tight, and the strong verticals.

                The bottom right is the strongest conceptually, however it's very busy at the moment and could be simplified a lot without reducing the strength of the concept at all. Like <b> said, it would work great if the plant actually resembled a sage plant.


                • #23
                  Appreciate the advice. Ill work on using a more legible font, and trying to incorporate a sage brush. I've had trouble finding a font where the back and front of the A and G are both straight lines. If they are not straight the concept seems to fall apart. Ill keep working on it.


                  • #24
                    The bottom right one has some really small detail that will get lost at smaller sizes or in certain printing methods. I would simplify it.
                    "Design is not just what it looks like and feels like. Design is how it works."
                    -Steve Jobs


                    • #25
                      Originally posted by Sketcher View Post
                      The bottom right one has some really small detail that will get lost at smaller sizes or in certain printing methods. I would simplify it.
                      This is partially why the bottom left version is stronger IMO, plus it kind of looks like knuckles. It's right between a word mark and an icon, it's still legible but you see the shape first then the letters.
                      Design is not decoration.


                      home | site map | advertising/sponsorships | about us | careers | contact us | help courses | browse jobs | freelancers | events | forums | content | member benefits | reprints & permissions about | terms of use | privacy policy | Copyright © 2014 Mediabistro Inc. Mediabistro Inc. call (212) 389-2000 or email us