I still have some classes to take covering logo digital illustration, so I have shyed away from logo design work. I will return to the brainstorming stage and try to come up with some less literal ideas to represent myself.
Here is how my web portfolio is looking, it is still under construction. Maybe you have some direction for me for my logo from this? Thanks for the critiques.
Ahhh, okay. That puts your first logo into context with your site. By itself, the logo looks a bit dated, conservative and old-fashioned. When viewed as part of your site, it becomes part of the overall design, which really doesn't strike me as dated at all.
Keep in mind though, that the logo will have to stand on its own if you plan on printing up business cards, stationery, invoices and various other collateral materials. Of course, if all those things matched your site too, that would be really a nice thing. Just my own way of doing things, maybe, but I've always viewed the logo as something of a stand-alone mark that's neutral enough to fit into most any design that fits the overall branding of the organization. Your logo matches right down to the italic typeface and color scheme. That really locks you into to a certain look that, if you decide to change it, might necessitate also changing your logo, which in some ways, defeats the purpose of having a logo.
I'm curious about the web site — all those curves, graphics and irregularly places blocks of text make the site look like a big Photoshop image instead of the boxes inside of boxes look of HTML/CSS-built sites. It strikes me as being more of a print layout than a website.
As for the logo, I'd give up on the North America map and orbiting computer monitor that looks like it's attached with some sort of plumbing to Central America. Honestly, it's a bit strange. Usually with logos, it seems to work best to think in terms of black and white shapes that are sketched out on paper, then refined. They can be awfully abstract and simple, and that's just fine as long as you end up with a nice, aesthetically pleasing mark that matches the tone of your business. I wouldn't start playing around with coloring up the logo until I got it working in black and white — not grayscale, but black and white. You'll find some fairly strong opinions on that approach from some of the more seasoned designers here.
Thanks for your critique of my web and logo together it is very useful. I was thinking of adding some of the background elements to my business card. The webpage I showed is complete in html 5. I used proper css and semantic markup. I just used absolute positioned background images for all the swirls (no tables). The webpage is just on my local server right now.
For making a stand alone mark. I will keep working at it but I do not have my degree or enough practice yet. I will start from scratch on the logo, and see if I can come up with a logo that will stand alone and match my web identity. If not I guess I will stick with my current one and work in some elements of my web into BC and stationary.
Hi, I can see that the font I'm using (playfair display) is a formal looking font. I wanted it to look more artistic with the swashes. I think the curves and ball serifs match my webs icons of a computer wireless symbol and paintbrush. I bumped the a up to the screen because I thought it looks more intresting and tightens kerning.
I added a kabel font and painterly computer icon. Let me know any more suggestions like just a sans serif, or could I transform letter to add perspective or big to small rotate a word, to make it more interesting? Thanks, for all the critiques.
I think its to complex, try to make it simpler. I agree with the others that the font its not working. I think you had something better at the beginning when you tried with just the screen, id suggest to take that path better but with more work.
Sorry i didn't see your latest work, i like the font at the last one, that works much better, but the screen its not working yet, try it in a different way, if it doesn't work, start all over again, sketching and generating cocnepts
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