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  • <b>
    Reply to My Life in Typefaces - Matthew Carter
    <b>
    When I think of Adrian Frutiger, I think of, well, Frutiger, which is sort of a humanist grotesk, maybe. Then I think of Myriad Pro. Of course Frutiger didn't design Myriad, but Myriad is pretty much...
    Today, 05:58 AM
  • Pavlo
    Reply to Critique and suggestions on a logo concept
    Pavlo
    I understand what you are trying to achieve (and I have seen some other good examples in a similar style) but to me it doesn't read as 'EFM'. It seems incomplete. Needs more work. Or a different appr...
    Today, 05:46 AM
  • ISitude
    Reply to My Life in Typefaces - Matthew Carter
    ISitude
    Good one <b>! When I think of slabs I think of Adrian Frutiger... but when I think of think grotesks Helvetica always is first on my list ...sigh.

    So since we are creating a list ......
    Today, 05:33 AM
  • janetm1000
    Reply to Is this an unreasonable request from my client?
    janetm1000
    As someone who has also worked on client's side, I'm going to offer this point of view:
    you are adding a lot of value in doing these type of "odd jobs" for them. They know they can rely...
    Today, 05:30 AM
  • Kayekaye
    Reply to Critique and suggestions on a logo concept
    Kayekaye
    There is no recognition of your initials without knowing what they are. Nicely executed but conception is weak. Try another avenue.
    Today, 04:33 AM
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  • #16
    Originally posted by Virgo Nightingale View Post
    The star-within-the-A reminds me specifically of another logo, but I can't think of it at this time. It'll come to me in three weeks when I'm not thinking about it.
    When I read this my mind immediately went to Alcoa, but that's not a star.
    This post is brought to you by the letter E and the number 9. Those are the buttons I push to get a Twix out of the candy machine.
    "I put my heart and my soul into my work, and have lost my mind in the process."

    Comment


    • #17
      I don't think there's a need to have the star in the "O", it doesnt' really add to anything and seems more like an afterthought.

      Try to mirror the use of the stars in both words. "Design" seems a bit weak in comparison to "Albireo".

      Comment


      • #18
        Originally posted by kemingMatters View Post
        Not to be confused with SNASA or Secret NASA... you seem to have created some odd ligatures like eo.
        I've never been to the Moon... but I've been to the... Smoon...
        -B. Stinson
        Less marketing douchebaggery, MORE TANKS!

        Comment


        • #19
          Invader— This looks very good. I have a few things to suggest:

          Using the mark as a part of the name is a taboo with me. I would recommend using the mark separately —with the name as a subordinate element.

          The lettering of the name looks pretty good. With this custom letter design, I think the strut of the R would be better as a curve-down similar to the Microgramma R—rather than the diagonal used. I believe that the G should be slightly wider to allow room for the curve-up coming up from the base. I think the additional stars in the O and above the I are too much. With the mark as a separate element, I think the name would be better with with all the letters the same size, rather than over-size initials. Let the mark be the focal point of the signature.

          About letters touching and letter spacing: Letters touching or joining, forming a custom unit works well when it does not look forced or contrived in any way. The L and B are questionable in this regard. I keep thinking that the horizontal of the L should be slightly wider as a touch-unit. The E and O look forced but the E and S look good. The S and I are questionable. The vertical to vertical spacing is a little tight especially between the I and G of "design". You may be thinking the spacing there rather than seeing it. I mention this a lot but practice seeing the negative space in designs and type.

          In all cases here, "slightly" means very, very slightly. Good job.
          Last edited by sully1251; 05-18-2012, 03:35 PM.
          http://www.paulsullivanstudio.com

          Comment


          • #20
            I quite like the mark itself, but agree with what others have said about keeping it a separate element from the type.

            Comment


            • #21
              I feel slightly at a loss. I'm not from the US and had utterly no idea who the Steelers were until this thread! Though with a quick Google search, the fact that they use 4-pointed stars in their logo is about the only similarity. It seems like a rather tenuous connection to me. The power of association is a pretty amazing thing, isn't it?


              Originally posted by sully1251 View Post
              The lettering of the name looks pretty good. With this custom letter design, I think the strut of the R would be better as a curve-down similar to the Microgramma Rórather than the diagonal used. I believe that the G should be slightly wider to allow room for the curve-up coming up from the base. I think the additional stars in the O and above the I are too much. With the mark as a separate element, I think the name would be better with with all the letters the same size, rather than over-size initials. Let the mark be the focal point of the signature.
              Yes, the R doesn't sit right, does it? Thank you for the detailed advice. I'm going to spend some time working on this over the weekend!


              Originally posted by sully1251 View Post
              About letters touching and letter spacing: Letters touching or joining, forming a custom unit works well when it does not look forced or contrived in any way. The L and B are questionable in this regard. I keep thinking that the horizontal of the L should be slightly wider as a touch-unit. The E and O look forced but the E and S look good. The S and I are questionable. The vertical to vertical spacing is a little tight especially between the I and G of "design". You may be thinking the spacing there rather than seeing it. I mention this a lot but practice seeing the negative space in designs and type.


              I'm always trying to improve these kinds of things. Frankly, I'm always horribly finickity over my typography. Thanks for the hints. I think I probably will split the LB and the SI.

              The reasons for the EO and the star in the O were to make the O a little heavier, in an attempt to balance the extra weight the A is carrying with those two stars. Maybe in hindsight, this was slightly misguided. Perhaps it doesn't need it there...

              (I just like doing things with counter spaces. I think it's some kind of addiction!)


              Originally posted by sully1251 View Post
              In all cases here, "slightly" means very, very slightly. Good job.
              Thank you very much!




              Originally posted by sully1251 View Post
              Using the mark as a part of the name is a taboo with me. I would recommend using the mark separately ówith the name as a subordinate element.
              Originally posted by double A-ron View Post
              I quite like the mark itself, but agree with what others have said about keeping it a separate element from the type.
              This would seem to be the consensus opinion. Thanks. I'll tinker with it and try to sort that out!
              "Imagination is more important than knowledge."
              --Albert Einstein

              Comment

               
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