Is the type intentionally a different green from the leaves?
I used my color sampler on the leaves and text, and they are the same. It is one of those color illusions that happen more often than a lot of people realize. Like the image below. The indicated parts are the same color and tone. Hard to believe huh?
If this is going to end up as a label on a bottle, I don't think that the tagline hanging out past the end is going to work well. Also it might be short sighted to include the word fruit in the tagline. Will the product line ever expand into vegetable juices or vegetable fruit blends. Most organic juice brands I know do, like carrot fruit blends, or aloe vera blends, etc. You might suggest to the client to just have it read "organic juice," instead. It will fit better, and it won't command as much attention as it does hanging way out to the side.
I used my color sampler on the leaves and text, and they are the same. It is one of those color illusions...
Indeed. However, neither the client nor the consumer will be checking color breakdowns. They will simply see the difference and it will read as a mistake. Ignoring the optical discrepancy or relying on technical truisms to make one's case, is likely to lead to one's client being confused/displea