No announcement yet.


  • Filter
  • Time
  • Show
Clear All
new posts

  • Orthography

    I'm researching orthography in graphic design at the moment and struggling to differentiate between orthography and typography in the visual communication world. Does anyone have any useful links/ comments/ articles/ information/ opinion on the topic? I am really interested in the value on orthography within graphic design.

  • #2
    Orthography? As in proper spelling and grammar?
    The simple wiki definition clearly distinguishes between orthography and typography.

    Where the two blur is when actually discussing what letter forms represent what sounds and why. Then you start running into how different languages represent sound in their own written alphabets and how that is regulated or not regulated. But the two are not anywhere close to the same.

    As for the value of orthography...
    If you don't properly present the written word in a way that communicates properly with your desired audience then you will have failed in your message. In some instances it may be perfectly acceptable to use the spelling of ''dog'' as ''dawg,'' and knowing when something like that is appropriate is of value while doing any particular design.

    I have no references for you (other than what might pop up on web search.)


    • #3
      Typography is the visual representation of a font as it pertains to your design. Typography should compliment the message.
      Orthography is the arrangement of typographical elements so they spell words that make sense to your audience. While you might call that a merging... I would describe it more as function over form. Orthography dictates the form of your typography in the performance of its function of getting across your message.


      • #4
        Orthography is the set of spelling and punctuation conventions associated with the written form of a language. For example, the following two sentences show differences between British and American orthography.
        His lacklustre valour "coloured her judgement".
        His lackluster valor "colored her judgment."
        Typography is more of a practical skill regarding the style and legibility of written words.


        • #5
          Hi Chiggins and welcome to GDF.

          We ask all new members to read very important links here and here. These explain the rules, how the forum runs and a few inside jokes. No, you haven't done anything wrong, we ask every new member to read them. Your first few posts will be moderated, so don't panic if they don't show up immediately. Enjoy your stay.
          Shop smart. Shop S-Mart.






          Incredible Stock

          Latest Topics


          • Clinton78
            One off off-set lithographic Print?
            Hi guys,

            I have a situation where I need to commercially print illustrations that are coloured entirely in black. It's basically realistic aircraft illustrations and the aircraft are painted...
            Today, 11:11 AM
          • Craig B
            Reply to Style of Font
            Craig B
            To expand a little on what B said. Those monograms were hand created. They weren't just a font, and there's no software that will automatically squeeze them into a shape like that....
            Today, 11:00 AM
          • Craig B
            Reply to Vector art blurry when posted to social media!
            Craig B
            Not sure where you got those sizes. I would try this always up to date google doc with various social media pixel sizes.
            Today, 10:58 AM
          • PrintDriver
            Reply to What makes this ad. design awesome?
            As B noted in his 2nd post,

            So without doing the research involved in creating an ''awesome'' ad campaign based on your needs, in your particular location, and one that works with your particular...
            Today, 10:30 AM
          • PrintDriver
            Reply to Portfolio usage of work
            The designer may own the rights to the design, but they may not own the copyright on any photos or copywriting used in the design or any trademarked logos. In cases where there is client supplied content,...
            Today, 10:22 AM
          GDF A division of Mediabistro Holdings Adweek | Mediabistro | Clio | Film Expo Group Contact Us | Terms of Use | Privacy Policy Copyright 2016 Mediabistro Holdings