Hey all i purchased a domain called "Fierce Graphics.com" i love the name but i want to know is it ok(smart) to use my initials MS as a logo other that designing one for FierceGraphics? If this does not make sense let me know i can elaborate more. Thanks
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If the name of your company/business is Fierce Graphics, give us reasons why you would consider using the initials MS other than those being your name.
Branding 101.
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Ehh, the only reason you might want to do this is if people are searching for "fierce graphics" in high volume.
Say you're a company that sells toilets, called The Best Flush, and you manage to get a hold of cheaptoilets.com, but want to maintain your company's branding. And even then it's kind of sketchy.
So, short answer, no, this is a bad idea.
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Your logo really needs to relate to your company (or in this case, website domain). When somebody sees "MS" as a logo, they're not going to make the connection between MS and FierceGraphics.
It wouldn't make any sense at all to use an acronym for a logo unless the acronym is that of the domain name (or company name).
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It depends - B&Q is a DIY (do it yourself) company here in the UK. It uses DIY.com as its domain name. This works very well as the two names have become inter-twined with the industry and market they are in.
VanishDesign's illustration works on the same level - they both indicate the same thing or are easily related.
I don't think it is a good idea to stick simply with MS when your doamin name is fierce graphics.
Think about how are you going to answer the phone? - and that will be your company's name!
By all means you can incorporate the MS into the logo but you should do it in a discrete way that does not take away from the companies name.
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