Hello, my name is Chris and I’m interested in making card templates for sale either locally or online. I work in a Photo Lab and I occasionally see customers bring in JPEGs of birthday cards that someone on Etsy apparently made for them. In most cases the cards will feature a licensed or copyrighted franchise, in example Fortnite, and will use assets as an essential part of the design and theme of the birthday card / invitation. What is the copyright law around this? Obviously a parent company to a franchise wouldn’t benefit much from going after such a minor violation of copyright but I don’t want to disregard the rules.
(Example of an Etsy Listing? shorturl.at/giJN8)