Critique my logo

I’m rather fond of the M with the stem. It is not literal, it is clean, and it leaves something to the imagination. Congratulations.

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Thanks, I was trying to be a little more creative with the logo.

There’s a lot of personality in this version. Good progress!

While I do like the M logo I think what I’m going to do is to come up with more variations of that concept. I want to see if I can create something better, but still have that clean, high quality, look. The brand is all about using fresh quality ingredients to create healthy traditional Mexican cuisine. I really want to do a good job on this project because I plan on putting it into my portfolio.

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Here’s some sketches I drew thoughts?

Hi!

if you want my opinion, your logo is good but i think you can change some small things to make is better.

  • i thinking the letters are a bit too close to each other, maybe try to put some space between them?
  • for the pepper, take off all the sharp corners on the pepper itself. it will make it more clean.
  • the highlights on the pepper, what about to make it more clean with no sharp corners and the smaller one could be white.

i hope i explained it correctly haha else i can make a small drawing of what i’m saying

Ok, I also drew some rough drafts at the bottom of this fourm

yeah i saw, i like the first one (the ‘M’ out of the pepper)

i suggest you try different version out of it like add the tip of the pepper on the other side of the ‘m’?

When you say add the tip of the pepper on the side of the “M”, what do you mean by that? I’m a little confused on that.

the pointy side at the end of a pepper? as in the ‘M’ is in the middle of the pepper?like the ‘M’ is made out of the pepper.

does that make sense? haha

I would say no to all of these. I think you need to work on your creative process. You’ve been working on this for awhile now and I believe your thinking is way to narrow. Everything is just peppers, leaves, or aztec design. This is for your portfolio so you want to create something noticeable and unique.

You should look up some ez brainstorming exercises, they help me a lot when I’m developing a concept. Drawing sketches, yes, is a good one but your redrawing the same concept over and over again with no noticeable improvement in your product.

A few that I’ve used (which are very basic):

Mind maps(just like in elementary school)

Word associations(pick a word that represents your brand and then find a word that’s associated to that word then find a word that’s associated to your new word and keep going)

Word randomization(pick a random word from a dictionary or something then try to find a way to relate it to your brand)

Or just look at other people’s artwork online on Pinterest, behanced or deviant art and hope something clicks.

A lot of people think this is boring ass shit or that they are just naturally creative and will think of something awesome without even trying like they are creative geniuses. But honestly, most ideas I come up with after doing this are lightyears better then my first thoughts.

Can you give me an example? The reason my designs are leaves, aztec, or pepper is because after researching that’s literally every Mexican restaurant logo. It either has a pepper, leave, aztec, or lime. The reason why I have a hard time with the creative process is because my professor just gives the project. He then gives us a brief summary on the brief of the project and then we normally do everything our own.
There was hardly any lecture on how to design logos or what the design process entails. Even when we were done with the rough draft he would just skim through it and approve it, so we can leave. That is my thinking process is narrow from your perspective because this is all new to me. In my design class, I’m just use to drawing 5 concept and calling it day. I was never taught how to research, brainstorm, barely taught typography, and color theory. Now, thinking about it I don’t think we ever went over color theory.
But, I really want a professional portfolio and I want to be able to do majority of the stuff that is expected of me. So, I will take your advice on restarting and coming up with more creative, unique ideas.

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That sounds like a university course to me…gotta learn by yourself. I gave you 4 examples in my last post

Also just looked up Mexican restraint logos and there are tonnes that are not chili’s, limes ands Aztecs I don’t know what your looking at…that’s also besides the point.

It’s not a university it’s a community college

It’s not a university it’s a community college

Not the point…you seem to have an unwillingness to learn and research…

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Literally took me 2 minutes to find mexican logos that are not peppers, limes, or aztect symbols. If your boiling down all of Mexican culture where Mexican logos are just peppers, limes or aztecs either your narrowminded or just plain ignorant and havn’t done your research.(there are probably thousands of symbols you can use from mexican culture and even more ways you can create logos that reference these symbols)

No, I don’t I just don’t know what to research that is what I’m having trouble. I’ve gone to Pintrest, Behence, and google. I find that it is ridiculous to tell me that I don’t have any eagerness to learn and research when I’ve been posting numerous fourms about design. I find it offensive to call me narrowminded and ignorant just because I need help. I came to this fourm to improve my design skills and learn more about it. If I wasn’t eager to learn why am I here? How dare you call me unwillingness to learn, narrow-minded, and ignorant. I thought this fourm was supposed to be friendly? and offer constructive criticism? But, instead here you are, insulting just because I’m struggling. I will not stand for this kind of behavior and will find a new fourm

Remember folks … this is the STUDENT FORUM!

SO… LET’S TAKE IT DOWN A NOTCH!

:slight_smile:

This is where folks come to learn and ask questions.

You may see the same question posted 10 times. If that bothers you … move on.

If you feel you have answered a question … move on.

If you feel you shouldn’t have to answer a question … move on.

No one is forcing you to reply.

No one knows the level of knowledge or experience anyone has when they come here.

This is no place for sarcastic remarks.

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Not trying to be insulting…just giving you the truth. You’ve been at this for over a month now by my estimate. Your on a forum getting bits and pieces of information that you don’t know and don’t have a complete picture of what you need to do or what you need to learn.

ez quote: Practice doesn’t make perfect…perfect practice makes perfect

so you asking for bits and pieces to improve your design while not taking it into your own hands to learn is gonna drown you. I just showed you 5 different mexican resteraunt logos right after you told me that every mexican resteraunt logo was a chili, lime, or aztec logo. You obviously haven’t done enough research. Your offended? I don’t actually care…don’t want to take advice? don’t care either. You can go do what you want.

Exactly, I don’t understand why he has such an attitude. I came here for help and improvement. If he was annoyed by my numerous amounts of questions as I (a student) have no experience he didn’t have to anwser me at all. In all of my design classes we had criticques and no one has ever resorted to name calling. I can take constructive criticism, but that wasn’t constructive crticism, it was name calling just because I’m not as expierence as he is. He forgot when he was a student and was struggling looking help. We were all at that help once, so why the attitude? I just want help at the end of the day and learn more about design.