Critique this poster I designed for an apple store

Feedback please?

Is this what you meant to post? All I see it a purple block with a tiny pattern.

Very minimalistic.
that’s a word that doesn’t describe Apple anymore

I know Apple has been known for a minimalist design ethic, but is perhaps a step too far!

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Very zen-like. I approve.

If you stare at it long enough, does the Apple logo appear?

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The ad creates a wonderful moving moiré pattern on my display as I scroll up and down. Unfortunately, the call-to-action is a little weak.

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