As I dive deeper into how to price graphic design work as a freelancer, what are your thoughts on Hourly vs Value-based/flat-rate pricing models? A simple google search and Youtube search almost unanimously comes back with value-based as the best approach. With the reasoning being more money with less time spent.
However, being able to sell a value based price to a client requires a bit of salesmanship and finesse. A salesman, I am not. The hourly model, for the most part, formulaic and easier to arrive at a number.
How have others approached pricing models?
Where you once hourly and changed to value-based?
Is the value-based model built on the foundation of your hourly rate?
Would suggest going with the hourly model for a designer just starting a freelance business?