Logo design using the golden ratio

Typografia · December 10, 2018, 10:13am

Hi, the Logo Stands for an Signet for an Artist.

Sparrow · December 10, 2018, 2:53pm

So, the purpose of this logo is to use as a “artist signature” or mark on a piece of art?

I can only reiterate what I said earlier. Start sketching more concepts. If you have a hard time putting pencil to paper, than start by writing words or mission statements, then sketch concepts based off that.

Yossarian · December 10, 2018, 3:44pm

Without having seen the evolution I’m not sure I’d connect this with a castle anymore.

Typografia · January 10, 2019, 8:10pm

Hi alltogether,

after some thinking I discarded the brush castler and tried something different. The artists name contains two “K” s as first letter. So I started sketching a monogramm

and finally added the name:

I am finally not sure about the font decision using an antiqua font. A grotesque font would be better?

looking forward to feedback

Sparrow · January 11, 2019, 2:21pm

I’d probably go with a more squared diamond shape and align ‘Karla Kurz’ to the centre as opposed to the base line of the ‘KK’.

I’d thin up the lines of the shape, so there is more contrast between the thickness of the ‘kk’ and the shape, it will also make it look more elegant and not clunky.

As for font, I’d suggest using the same font for ‘Karla Kurz’ as the ‘KK’. My argument for that would be they represent the same thing, so there is no reason to differentiate the typeface.

Typografia · January 15, 2019, 9:48pm

Thanks

Will follow your Suggestion

Any more comments?

Typografia · January 26, 2019, 9:16pm

Hi alltogether,

I went further with my logotype and followed your suggestions. But honestly I am not sure about the typeface useing for “karla kurz”. And I am also not sure about the position of the name referring to the monogramm in the middle…

clippingpatharts · January 29, 2019, 10:45am

What is a graphic designer do?

RedKittieKat · January 29, 2019, 9:59pm

Reworking someone’s logo is not allowed. And showing a few sketches is not a brief clarification

Sparrow · January 30, 2019, 5:53pm

May I argue that my critique was difficult to explain in words, and therefor I sketched an example to clarify in regards to my post on January 11

If not, I now know where the line is drawn in subjectivity, and will not cross it again.

Typografia · February 2, 2019, 10:39am

I did not thr rules either
thanks anyway for your engagement and support

Typografia · May 21, 2019, 6:59pm

Hi alltogether,

I went on and chose antother font for my logotype. How do you like it?

Does it look too much retro?

AnnaAbram · July 17, 2020, 8:39am

As you showed your measurements on paper & you want your final logo to be like that example logo, just be careful about both side brushes height with the castle, if you are using the same brush just flip the brushes to look like a mirror image of brushes on the side of the castle.
But if you are using different brushes, then keep both side brushes sizes equal. I hope it will work for you.