Logotype face harmonisation (help)

[Nicotypo]

Hello,

I’m working on this logo for a client and they love it. I think there’s potential but right now it feels off. And I can’t really put my finger on it. Well I know it has to do with harmonising the W but I don’t really know where to start.

Any experienced type designer here?

Let me know! I’m open to suggestion.

N.

[Eriskay]

I can’t even spell the logo. If, as you said, it spells SWYPE, does it have any meaning? It looks more SVVYPE to me.

If it needs explanation, it tells me it needs work.

A graphic designer is also a consumer.