Professional Development Advice / Brand Guide Success

Hello!
I was wondering if anyone had any advice on conferences, courses, or online training for someone looking to learn more about creating brand guides and what goes into creating a successful brand that includes both look and feel and voice. I want to be the “resident brand expert” where I work, but not sure how to start my learning track for that. I am currently a graphic designer who is mid-level and wants to expand my skills into a more strategic/larger-picture realm for my organization. Any tips are greatly appreciated.

Thanks!
Chrissy

You might find this collection of branding guidelines from various companies useful. I got the link off Ian Paget’s LogoGeek podcast website:

https://logogeek.uk/branding-guidelines

1 Like

Excellent resource - thx for the link :slight_smile:

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