Resources for Company Branding

Hello friends! This is my first post. I am the only graphic designer at a rapidly growing company. For our product, we run a website, blog, produce videos, ebooks, and social media, but all of the brand identity guides and resources are spread out all willy-nilly. It’s hard to track resources down, and as we continue to grow, I think it will get harder and harder to keep our brand consistent.

I’m looking for a design “library” resource. Something made to host our branding guide, our graphics in various formats, our videos, and links to resource websites. Essentially, I want a one-stop shop for everything people need. Something that is cloud-based and links with SSO would be ideal, so that all employees can access it and get what they need. Does anyone have suggestions? Thanks for the help!

Dropbox?

Mega Sync is what I use to organize all of my mock-ups, designs, illustrations, fonts, and more. They offer 50 gb which is good and you can earn more storage too.

I think, since this is a company with multiple branding vehicles, their digital assets would require quite a bit more storage than 50 gigs.

Maybe check out BrandFolder.

This looks promising. Thank you for the suggestion.

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Thanks!

Microsoft Sharepoint could be an option, too.

Microsoft anything is never a first option. LOL.

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I can’t necessarily argue with that. But I do have a client that uses Sharepoint as a depository for their photo library.

I’m not keen on their OS, but I do use the Office programs a lot. Well…Excel anyway.

Copy that…

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Our company uses Sharepoint and it’s a hot mess.

Copy that too. Horrible tool. Even the gurus don’t get it.

I have used Filecamp for the last 10 years. You can both use it for hosting style guides and for day-to-day file sharing with customers. It’s super cost-efficient and easy to use; my customers love it! :blush:

This is a very common challenge once a company starts scaling content across multiple channels like websites, blogs, videos, ebooks, and social media. When brand assets and guidelines are spread across different tools and folders, it becomes harder to maintain consistency and efficiency, especially for a solo designer or a small creative team managing everything.

What usually works best is moving toward a centralized Digital Asset Management (DAM) system or a dedicated brand hub that combines both guidelines and asset storage in one structured place. Tools like Frontify, Bynder, and Brandfolder are commonly used because they allow you to organize logos, templates, videos, and documentation together while also supporting permissions, version control, and often SSO integration for smoother team access.

For smaller setups, some teams begin with Notion or Confluence paired with cloud storage like Google Drive or Dropbox. This can work as a lightweight “single source of truth” and helps you quickly centralize everything before investing in a more advanced system as the company grows.

The key point is not just choosing the tool, but building a structure that people actually follow consistently, because adoption is what keeps brand consistency intact long-term.

In some cases, platforms like:thestudioofpossible.com (The Studio of Possible) can also be helpful when thinking beyond tools and focusing more on how the entire brand system is structured, especially if you want something that scales cleanly and doesn’t become messy again later.