Just finished working for this company that had an awful design chain and basically used regurgitated designs over and over again so nothing new was ever designed because their sales team would steer new customers to examples rather than letting designers interact with the customer.
So my question is how would/should I add it to my resume? They didn’t keep analytics and I suspect they were purchasing likes for their customers since I saw some messages saying they were getting the same number of likes per post but that could just be the customer’s reach or lack thereof. They weren’t big on improvising beyond what their customers requested or breaking what the templates were.
As you can see the extent of changes included making sure brand colors and fonts were on point and making sure layouts matched the headshots direction.
Would love to hear what you have to say about them to bring to my next job. I didn’t create a single new piece for the company so these aren’t my designs at the base level and not going into any portfolio or website, the templates just adapted to the information given and requested. It was a pretty hands off approach to “design”. Just fill in the spots.
It sounds like the question is whether or not you should add the job itself to your resume. If that is the case, I would say yes, you should include it. If you are not proud of the creative, you can always come up with a title or word the description to imply the creative is not yours and that you were just acting as production.
Thanks! That was definitely the question however I can’t be afraid of critiques! We worked remotely so there was very little collaborative effort unlike my past production jobs where I’d sit in a office setting with other designers. AND more annoyingly, they were on track with their sales team so while I had time to feel out a persons web presence previously this was just turn and burn. I have enough advertisements from my years at other jobs I don’t need more realtor ads and the entry is paltry compared to my other advertising jobs where I had gotten positive yelp reviews, made quick custom logos, and was able to be creative with everyone cause the design team wasn’t right on the heels of the sale.
They truly embraced that notion of “not broken don’t fix it” and I think if anyone ever finds out they rehash designs that much it’ll tank the company. There were a couple I felt good on but I wasn’t in the approval chain so I never found out what was approved, liked, loved or needed corrections, just had to assume when they didn’t come back from the creative manager. It was a very bad process for someone who’s been in direct contact with every customer I’ve worked with for my whole career. I don’t see much value in adding it even to my portfolio as a this is what I’ve been doing cause it didn’t feel like it was much but that could be my own self-deprecation coming out.
and I think if anyone ever finds out they rehash designs that much it’ll tank the company. There were a couple I felt good on but I wasn’t in the approval chain so I never found out what was approved, liked, loved or needed corrections, just had to assume when they didn’t come back from the creative manager. It was a very bad process for someone who’s been in direct contact with every customer I’ve worked with for my whole career. I don’t see much value in adding it even to my portfolio as a this is what I’ve been doing cause it didn’t feel like it was much but that could be my own self-deprecation coming out.