I don’t know about you guys, but one of my pet peeves is when designers remove the crossbar from a capital “A” on a logo for no aparent reason. I can’t name how many times I’ve seen this done - but it happens way too often!
Don’t get me wrong, there’s a time and place for ommiting the crossbar where it’s totally appropriate, designs that come to mind are NASA’s classic “worm” logo:
However when designers do this in a context where it’s misaligned with the brand, it activates the OCD designer in me . I can only speculate that when they do it, they’re thinking: “Man, getting rid of the crossbar this will make the design look so unique!”
Am I totally alone on this, or have you guys have noticed this too?
It is unnecessary but can be aesthetically pleasing if done correctly. It can cause some problems for Greek people because an ‘A’ without a crossbar is basically a Greek capital Lambda.
Not of any big-name brands. However it’s something I notice a lot in ametuer logo design and more concerningly have seen a few vehicles signwritten with branding that features it, where it feels out of place (at least to me!) - don’t have any great examples off hand.
Totally agree, I think it’s all about context, I guess it seems overused
Ha! With a snowstorm raging outside right now, I decided to look forward to this next summer and reserve a spot at a favorite mountain campground. Here’s the logo I found on the reservation website.
Never thought about it either, but gotta admit seeing this a lot nowadays. For me it’s more still being afraid of to much whitespace (feels incomplete), so it triggers me in an other way then it does to you.
And I was just looking into ink traps while reading another topic on the forum when I bumped into this:
Alto they do refer to the greek and I kinda like the inktrap as it seems one of those illusion pictures when you look to long at it
(hi, have been a lurker a long time, and thought: lets mingle into this )
I remember when I was a young teenager playing around with type, I actually used to do things like this (and other cringeworthy stuff ). I think having the restraint to know when to stop tinkering with something and leave it alone, is often underrated in design
. I can only speculate that when they do it, they’re thinking: “Man, getting rid of the crossbar this will make the design look so unique!”
With a snowstorm raging outside right now, I decided to look forward to this next summer and reserve a spot at a favorite mountain campground. Here’s the logo I found on the reservation website.
when I bumped into this:
)
lol.
). I think having the restraint to know when to stop tinkering with something and leave it alone, is often underrated in design