I am a freelance designer, and have been since 2012… when I got fired for sharing my opinion. Anyway, for the longest time, I have just been: [ first last design ] and I am looking to change that for a variety of reasons.
I live on the ocean, in the PNW. I originally moved here because I had a handful of clients from the larger metropolitan regions like Seattle, Olympia, Tacoma etc… and I wanted to be closer to the Surf so I can do that more often while working remotely. Over the last 4 years of living here, a lot of my far away clients have been replaced with more local cliental in the Grays Harbor community.
We have a few casinos around and a hospital, there is plenty of work to be done, god knows this place could use better design. I offer Web Design, Identity Design, Illustration, Updates, and pretty much everything under the sun. I have coding experience but I now choose to build all of my sites in Divi… a pretty robust theme for being a CMS. That I won’t get into details about why, below will explain that further.
My goal: I would like to narrow down my niche to focus on local businesses, at first. They could benefit greatly with an identity refresh and also to get online. To start, and to gather a client base, I will package deals, or bundle marketing deals to start and then eventually fade off from that to do more one on one consulting with price quotes… once I get past the local smaller businesses and take on much larger contracts. I will be using Divi as mentioned above to build websites (cuts time). Some will be more customized in the package deal but for the less expensive deals, people will understand that it is a set theme with very minor tweaks possible, like with color and type. I hold a 4 year degree from Cornish College of the Arts in Seattle and have extensive experience. These smaller rural communities are full of sign shops and people who are self taught ‘designers.’ I have a lot to offer the communities I think. I only moved here to be close to the surf and the ocean instead of staying in the rat race… I can visit that anytime to prospect, gather ideas and inspiration.
Also keep in mind that the name I pick will be the Parent company. I am establishing a graphics tees / clothing / fashion / lifestyle brand under that.
With all of that said, I have come up with a few names.
SeaBlish Creative — It is the combination of Established and Sea, so basically ‘Established by the Sea.’ I think it provides a sense of familiarity to the local community here (Westport, Ocean Shores, Tokeland, Aberdeen, Raymond, Long Beach, and beyond in the Coastal Communities.)
Packard Works — Basically my last name. Creative, Studio, Design are all taken as domain names.
Trina Packard Design ---- Sticking with my original name. My business license expired and I am not super stoked on it.
Any ideas? I would love to hear your feedback and welcome all critiques.