Every month I have a returning client. He always needs a poster for a weekend event he has.
He is always vague on how it should look. Usually leaving it up to me on what to make. His directions are usually:
Make it big, center everything. “They said they want something new like crazyer looking” ~ client
Demographics: Balkan/Macedonian people.
Event Setting: Club Event/Very Traditional Music to Modern
So I made a poster, confident it was bigger, crazier, bright, eyecatching and centered. Something different than dark posters with white type. He liked it but wanted something crazier looking. So i developed a second poster quickly in a third of the time and…yea.
I’m just pitting these two posters against each other.